Packaging Design
Packaging design for a new coffee brand. The key elements focused on a contemporary and simplistic visual identity which represented the natural earth, it's colours and textures, this choice rivalled the typically bold coffee designs which are on the market. The demographic was aimed towards people between the ages
of 30-40. The style choice is clean and modern, with a calming
and understated abstract gradient, to reflect the smoothness
and flow of the company’s coffee.
of 30-40. The style choice is clean and modern, with a calming
and understated abstract gradient, to reflect the smoothness
and flow of the company’s coffee.
